Netflix Sans vs Non Sans

Two grotesque sans-serifs from opposite ends of the type market. Netflix Sans is the 2018 brand typeface Netflix built in-house with Dalton Maag to replace Gotham, a face its design lead called an approachable geometric grotesque. Non Sans is Jona Saucedo's 2019 grotesque for Non Foundry, a dense, Swiss-influenced workhorse sold to anyone who wants to license it.

Netflix Sans is a commercial font, so it is shown here in Montserrat, its closest free alternative. All free alternatives to Netflix Sans → Non Sans is a commercial font, so it is shown here in Switzer, its closest free alternative. All free alternatives to Non Sans →

Type in either row to preview both
The quick brown fox jumps over the lazy dog
How they differ
Which to pick
Netflix Sans

Reach for Netflix Sans only if you are designing for Netflix itself; everyone else should look for a free geometric grotesque with the same cinematic caps and compact lowercase.

Non Sans

Reach for Non Sans when you need a neutral, robust grotesque you can actually license for editorial, UI, identity and signage work, and the budget allows a paid family.